Privacy Policy

1Information We Collect

We collect information in the following ways:

Information you provide directly

• Identifying details such as your name, mailing address, email address, and mobile or phone number;
• Information you submit when you request an insurance quote, apply for coverage, schedule an appointment, or become a client — which may include your date of birth, household information, and details relevant to the insurance products you are interested in;
• The content of messages and communications you send to us, including by web form, email, phone, or text message.

Information collected automatically

• Technical data such as your IP address, browser type, device information, referring pages, and pages viewed;
• Usage information collected through cookies and similar technologies (see Section 5).

2How We Use Your Information

We use the information we collect to:

• Respond to your inquiries, quote requests, and applications;
• Prepare and present insurance quotes and coverage options and administer any policy or service you request;
• Schedule, confirm, and remind you of appointments and consultations;
• Send you service-related and account-related messages, including by SMS where you have opted in;
• Operate, maintain, secure, and improve the Site and our services;
• Comply with applicable laws, regulations, and lawful requests, and to detect, prevent, and address fraud or misuse.

4How We Share Information

We do not sell your personal information. We share information only in the following limited circumstances:

• Service providers. With trusted vendors who perform services on our behalf — such as hosting, communications, scheduling, analytics, and insurance-carrier processing — and who are contractually obligated to protect your information and use it only to provide those services.
• Legal and safety. When required by law, regulation, subpoena, or lawful government request, or when necessary to protect the rights, property, or safety of Upper Echelon Inc., our clients, or others.
• Business transfers. In connection with a merger, acquisition, financing, or sale of assets, subject to the protections described in this Policy.

As stated in Section 3, text messaging originator opt-in data and consent are excluded from all of the categories above and are never shared with third parties for marketing or promotional purposes.

5Cookies & Analytics

The Site uses cookies and similar technologies to remember your preferences, understand how the Site is used, and improve performance. You can control or disable cookies through your browser settings; however, some features of the Site may not function properly if cookies are disabled.

6Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Policy, to provide our services, and to comply with our legal, regulatory, tax, accounting, and recordkeeping obligations. When information is no longer needed, we take reasonable steps to securely delete or de-identify it.

7Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

8Your Privacy Rights

Depending on where you live, you may have the right to request access to, correction of, or deletion of the personal information we hold about you, and to opt out of certain uses. To exercise any of these rights, contact us using the details in Section 11. We will respond in accordance with applicable law. You may opt out of text messages at any time as described in Section 3.

9Children’s Privacy

The Site and our services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

10Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above and post the updated Policy on this page. Your continued use of the Site or our services after changes are posted constitutes your acceptance of the revised Policy.

11Contact Us